Customization of raw material IP
Customization of raw material IP
Exclusive raw material customization
Exclusive raw material customization refers to personalized services throughout the entire process from raw material research and development, formula design to production, based on the needs of the brand, combined with regulatory compliance, efficacy verification, and market trends.
Your exclusive concept will be realized through diversified technological paths by us:
There are already distinctive raw materials available
Customizable raw material plant list (partial)
Source innovation
Direction: Based on your understanding of“ Pure, rare, and storytelling; Our pursuit is to search for active substances in special environments around the world.

Customized examples: For example, exploring the extreme environment of the Qinghai Tibet Plateau with resurrection grass, discovering new stress resistant and moisturizing factors from it; Or go deep into specific sea areas and customize the cultivation of a microalgae with unique repairing abilities. We are responsible for the entire process from plant identification, extraction to efficacy verification.
◎ Mechanism driven
Direction: Targeting specific skin issues you want to solve (such as“ Blue light damage repair; 、 “ Inhibition of specific inflammatory factors; ）We design active molecules from the source of cellular signaling pathways.

Customized Example: For example, developing a product specifically designed for“ XX” The active substance of protein targets can accurately improve wrinkles.
◎ Technological Empowerment
Direction: To address issues of ingredient stability, transdermal rate, or compatibility, we apply cutting-edge delivery and technology to customize the best solution.

Customized Example: For example, customized active ingredients for you, directly in the form of“ Package Body” Formal delivery ensures its activity and targeting.
In the cosmetics industry, the story of ingredients needs to be told scientifically, and product claims need to be verified by authority. We are well aware that what you need is not only a high-quality raw material, but also a solid scientific backing that can immediately convince consumers.

Therefore, the creation of raw material IP also requires the injection of scientific research power. As a cutting-edge research and development institution, Shennongjia Natural Beauty Ingredients Research Institute has multiple experts and PhDs in different fields such as natural active ingredient research, microbial fermentation, and cosmetic safety, creating a good ingredient while providing authoritative endorsement services for the brand.
Doctoral endorsement
·   Authoritative certification enhances the brand's scientific research image
·   Deep interpretation to make the ingredient stories more persuasive
·   Empowering research and development, co creating market explosive products
In the cosmetics industry; Expert endorsement‌ And‌ Signature of Intangible Cultural Heritage Inheritors‌ It is two important ways for brand owners to empower their brands, which can enhance brand trust, cultural value, and market competitiveness. Expert endorsement‌ Suitable for‌ Technology skincare, efficacy brand‌ Enhance professionalism and trust. Signature of Intangible Cultural Heritage Inheritors‌ Suitable for‌ China-Chic, brand culture IP building‌ Enhance brand cultural value and premium ability. The combination of the two can create a more three-dimensional brand image and achieve; Science+Culture; Dual drive.
Non heritage experts sign contracts

◎  Expert endorsement

Expert endorsement refers to providing endorsement services to brand owners from our expert database, including industry authorities, renowned scholars, or senior practitioners. Endorsement experts enhance brand credibility, improve product competitiveness, and promote sales conversion by publicly recognizing brands, products, or services.
At the same time, in enhancing the professional image of the brand, reducing market education costs, and improving brand communication efficiency; Dealing with regulatory and public opinion risks, as well as the brand's ability to resist risks; Provide authoritative explanations in crisis public relations and other aspects to stabilize consumer confidence. For emerging brands or functional products, expert endorsement is one of the key strategies for quickly establishing market awareness.

◎   Signature of Intangible Cultural Heritage Inheritors;

We provide signing services for intangible cultural heritage inheritors for brand owners, which is an innovative cooperation model that combines traditional culture with brand business. Our aim is to help brand owners efficiently connect with intangible cultural heritage resources, enhance brand credibility while improving brand cultural connotation and differentiation, and achieve brand cultural empowerment, product innovation, and market growth.
Intangible cultural heritage inheritors refer to those who have been officially recognized and possess the ability to inherit intangible cultural heritage in specific fields; Exquisite craftsmanship‌ And‌ Inheritance ability‌ Individuals or groups who bear the responsibility of inheritance. They master the core skills of intangible cultural heritage projects, have social influence and the authority of traditional skills, and can inject profound cultural heritage into the brand, which is different from ordinary cosmetics. It can not only help brands achieve short-term marketing breakthroughs, but also build long-term brand moats. div style="text-shadow: none; text-align: justify; line-height: 30px;"In the cosmetics industry; Expert endorsement‌ And‌ Signature of Intangible Cultural Heritage Inheritors‌ It is two important ways for brand owners to empower their brands, which can enhance brand trust, cultural value, and market competitiveness. Expert endorsement‌ Suitable for‌ Technology skincare, efficacy brand‌ Enhance professionalism and trust. Signature of Intangible Cultural Heritage Inheritors‌ Suitable for‌ China-Chic, brand culture IP building‌ Enhance brand cultural value and premium ability. The combination of the two can create a more three-dimensional brand image and achieve; Science+Culture; Dual drive.
When almost all brands are using similar ingredient lists, competition falls into a technological trap; Internal competition;. What you need is not just an effective ingredient, but also a brand symbol with a story, unique, and exclusive to you.

Customized raw material IP services have emerged. We will provide a complete set of IP creation services, from customized exclusive raw materials, to endorsement by doctoral teams, and to narrative construction by intangible cultural heritage experts, making your core components the entry point of traffic and the core highlight of your brand.

· Empowering brand premium and enhancing product value perception
A raw material IP with a story, technology, and visuals is itself a proof of the high value of the product. It frees you from the quagmire of price wars and wins market pricing power based on unique value propositions.

· Deepen user loyalty and build brand; The moat;
When consumers purchase because they identify with your raw material IP story and trust it for its significant effects, this connection will rise from the functional level to the emotional and faith level. The stickiness brought by IP is the strongest moat for brands.
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