• In order to carry out research on the application of rare plants in the field of beauty in Shennongjia, following the United Nations Convention on Biological Diversity, making rational use of rare plant resources in Shennongjia, strengthening biodiversity protection, and constructing a system from planting to product developmentTraceabilitySystem. Relying on the unique natural environment and vertical climate zone, Shennongjia Natural Beauty Raw Materials Research Institute has jointly established a rare plant ecological planting base with brand enterprises in the altitude range of 1200-2000 meters in Shennongjia through wild simulation cultivation technology.

    The planting base has beautiful mountains and clear waters, fresh air, fertile soil, and a planting area of 2000 acres. With ecological protection and industrial application as the core, it adopts the "; Company+Cooperative+Farmers” Through technological upgrades, policy coordination, and brand building, we have successfully established multiple planting bases for rare and wild plant species, forming a preliminary pattern; Technology+Ecology+Brand; The industrial system and vertical industrial chain from planting to research and development, such as Shennong Chrysanthemum Planting Base, Shennong Seven Leaf One Branch Flower Planting Base, Shennong Xianzao (Gexianmi) Planting Base, Shennong Black Tea Planting Base, Shennong Aicao Planting Base, Shennong Silymarin Planting Base, Shennong Trillium Grass Planting Base, and so on.
    Brand co construction planting base, carrying out simulated wild ecological planting, reducing pesticide residues and human intervention to ensure that the content of active ingredients (such as polysaccharides and flavonoids) is significantly higher than that of conventional planting; Directly improve the stability of product efficacy. At the same time, the full process of visual traceability from harvesting, initial processing to testing can reduce product quality risks by more than 60%, enhance consumer trust, and establish brand differentiation competitive advantages;.

    Brands require technological barriers, and ecological planting is the underlying support for technological innovation. We welcome more brand enterprises to participate togetherCo build brand planting baseRealize from '; Manufacturing "; To '; Intelligent Manufacturing "; The transformation.
  • Brand origin tracing, visualizing the entire process of raw material planting, harvesting, and processing, creating an immersive on-site experience, enhancing brand memory through five sensory interactions (visual, olfactory, tactile, gustatory, auditory), and constructing a '; Traceability+Experience+Marketing; The closed-loop mode ensures that; From the field to the recipe; Transparent traceability, improved quality control, enhanced consumer trust and product premium ability, forming differentiated advantages.

    Visit the ecological planting base, immerse yourself in a pollution-free and pesticide free plant growth environment, participate in sowing, weeding, and harvesting, listen carefully to the planting personnel's explanation of soil composition, light duration, raw material characteristics, growth cycle, skincare effects, etc., simulate traditional harvesting rituals, such as manual picking in the morning. Personally participate in raw material sorting, visit low-temperature drying rooms, etc., to ensure the authenticity and sustainable supply of raw materials from the source.
    Visit Shennongjia Natural Beauty Raw Materials Research Institute, combine on-site research, and compare the effects of different processing techniques (such as steam distillation vs cold press extraction) on active ingredients through odor laboratory. Distille raw materials from different growth stages (such as flowering stage vs fruiting stage) to create exclusive odor specimen bottles. Blindly touch raw materials in different processing states and observe the molecular structure of active ingredients using an electron microscope. Experience traditional cold processing techniques, observe the process of cell wall breaking, compare the effects of different sterilization processes on bacterial colonies, observe up close the patented extraction and fermentation technology that transforms characteristic plants into cosmetic raw materials, make the entire process transparent, and build a traceable system covering the entire product lifecycle.

    Observing Shennongjia, Shennongjia as; Shennong Tasting Hundred Herbs "; The birthplace of the legend, its tourist attractions such as Shennong Altar, Xiangxiyuan, Shennongjia Scientific Research Hall, etc. are all centered around Shennong culture. Through ancestral worship ceremonies, unique rare plant resources, and other means, regional cultural identity can be strengthened, forming multi-dimensional resource support for brand origin tracing, combined with Shennongjia; Kingdom of Chinese Herbal Medicine; Background, enhance brand storytelling.
    (Skincare brand Shallow Pick Rioshine traceability video)
  • Exclusive raw material customization refers to personalized services throughout the entire process from raw material research and development, formula design to production, based on the needs of the brand, combined with regulatory compliance, efficacy verification, and market trends, through‌ Exclusive ingredients or exclusive formulas‌ Create products with differentiated competitiveness.
    Consumers' demand for skincare products has shifted from basic moisturizing to precise solutions to skin problems, and traditional formulas are difficult to meet multiple needs. Customized exclusive formula, breaking through the efficacy bottleneck of traditional formulas‌ Through technical means, multiple active ingredients are compounded to achieve composite efficacy.
    ◎ Customization of a single raw material IP
    Exclusive single ingredient customization refers to a product development model that meets specific needs through personalized formula design and technological process research and development based on the existing single core ingredient of the brand, emphasizing the specificity of the raw material. At the same time, a single raw material can achieve maximum efficacy through technical means or adjusting the concentration of active ingredients in the raw material, and customize exclusive differentiated products.
    ◎ Exclusive formula customization
    Exclusive formula customization refers to the full process customization service based on the personalized needs of brand owners or consumers, from raw material selection, formula design to production technology, aiming to create products with unique efficacy, safety, and market differentiation.
  • According to Article 11 of the Regulations on the Supervision and Administration of Cosmetics, new raw materials must meet the following requirements: they are not included in the Catalogue of Used Cosmetics Raw Materials (2021 Edition) and do not belong to the Catalogue of Prohibited Cosmetics Raw Materials.

    The application for research and development of new raw materials for cosmetics refers to the brand entrusting us to create or optimize new raw materials with specific functions or properties for the first time used in cosmetics in China through the exploration of raw material resources, scientific innovation, and technological research and development. We also submit the safety, efficacy, and compliance information of the new raw materials to the National Medical Products Administration (NMPA) to obtain the qualification for registration and filing of new raw materials. Its core value lies in driving industry innovation, meeting consumers' demand for safe and effective cosmetics, and providing differentiated competitive opportunities for brands.

    We provide one-stop service for the declaration of new cosmetic ingredients, fromRaw material evaluation‐ — &Raw material research and development; — &Declaration of New Raw MaterialsTrack the entire workflow and solve problems for many enterprises struggling to apply for new raw materials.
    As of August 2025, China has registered 108 new raw materials, with plant extracts accounting for 43.5% and a year-on-year increase of 38%. Consumer demand for natural plant ingredients continues to drive market growth and has become one of the fastest-growing types of raw materials.
    (Shennong Chrysanthemum New Raw Material Declaration Successful)
  • Cosmetics intellectual property services are professional services provided by us to brand owners for the creation and application of intellectual property, covering areas such as product patent application and academic research.
    ◎ Patent application
    ◎  Academic research
  • In the cosmetics industry; Expert endorsement‌ And‌ Signature of Intangible Cultural Heritage Inheritors‌ It is two important ways for brand owners to empower their brands, which can enhance brand trust, cultural value, and market competitiveness. Expert endorsement‌ Suitable for‌ Technology skincare, efficacy brand‌ Enhance professionalism and trust. Signature of Intangible Cultural Heritage Inheritors‌ Suitable for‌ China-Chic, brand culture IP building‌ Enhance brand cultural value and premium ability. The combination of the two can create a more three-dimensional brand image and achieve; Science+Culture; Dual drive.
    Expert endorsement
    Expert endorsement refers to providing endorsement services to brand owners from our expert database, including industry authorities, renowned scholars, or senior practitioners. Endorsement experts enhance brand credibility, improve product competitiveness, and promote sales conversion by publicly recognizing brands, products, or services.
    At the same time, in enhancing the professional image of the brand, reducing market education costs, and improving brand communication efficiency; Dealing with regulatory and public opinion risks, as well as the brand's ability to resist risks; Provide authoritative explanations in crisis public relations and other aspects to stabilize consumer confidence. For emerging brands or functional products, expert endorsement is one of the key strategies for quickly establishing market awareness.
    ◎ Contract signed by inheritors of intangible cultural heritage
    We provide signing services for intangible cultural heritage inheritors for brand owners, which is an innovative cooperation model that combines traditional culture with brand business. Our aim is to help brand owners efficiently connect with intangible cultural heritage resources, enhance brand credibility while improving brand cultural connotation and differentiation, and achieve brand cultural empowerment, product innovation, and market growth.
    Intangible cultural heritage inheritors refer to those who have been officially recognized and possess the ability to inherit intangible cultural heritage in specific fields; Exquisite craftsmanship‌ And‌ Inheritance ability‌ Individuals or groups who bear the responsibility of inheritance. They master the core skills of intangible cultural heritage projects, have social influence and the authority of traditional skills, and can inject profound cultural heritage into the brand, which is different from ordinary cosmetics. It can not only help brands achieve short-term marketing breakthroughs, but also build long-term brand moats.

  • The ODM finished product customization service for cosmetics is a one-stop solution that covers product design, research and development, production, and delivery.

    We rely on the group's cosmetics production base‐ — Guangzhou Tianxi Biotechnology Co., LtdWe are an OEM/ODM enterprise with a focus on the research, development, and production of fresh and functional cosmetics. Our main products include functional cosmetics, baby and children's skincare products, and high-end care products. Categories covered: facial mask, essence, face cream, toner, lotion, cleanser, shampoo, shower gel, scrub, spray, ampoule, hair care essential oil, etc., providing professional ODM finished product customization services.

    As a cosmetics production enterprise with a strong background in biopharmaceutical research for 18 years, we have a nearly 20000 square meter 100000 level R&D and production base, more than 30 industry experts, over 5000 plant skincare core stable formulas, and more than 70 patented technologies. We have gathered the quality assurance capabilities and technical essence of professional cosmetics processing. Through innovative research and development of cosmetics, market big data analysis, and information system construction, we have built a high-quality and safe intelligent ecological industry chain for ODM processing of cosmetics, serving more than 300 leading and emerging brands of cosmetics annually.

Beauty Industry CRO Services

CRO SERVICES
        CRO stands for Contract Research OrganizationContract Research OrganizationThis concept originated in the pharmaceutical industry. As a leading cosmetic raw material service provider, we have broken through the layers of barriers from raw materials to finished cosmetics, introducing the CRO concept into the industry; Beauty Industry CRO; emerge as the times require. We provide targeted solutions to customers' raw material problems by establishing a vertical service platform for raw materials, including but not limited to IP raw material customization, rare plant raw material cultivation, new raw material development and declaration, origin tracing, cosmetic ODM, etc., to meet all your needs for raw materials. This is called Beauty CRO service.
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