Shennongjia Natural Beauty Ingredients Research InstituteShennongjia Natural Cosmetic Ingredients Research Institute (SNIRI) is a natural (Guangzhou) new materialShennongjia Forest District GovernmentThe research institute, established under the guidance of a non-governmental organization, is located in Bajiaomiao Village, Songbai Town, Shennongjia Forest District, Hubei Province (Panshui Industrial Park). It is an innovative research institution dedicated to interdisciplinary integration and development, born to meet the needs of national health development and support the ecological civilization construction of Shennongjia's characteristic plant resources in the fields of health and beauty. Since its establishment in 2022, we have mainly conducted cutting-edge innovative research work to address the significant demand for ecological environment security in Shennongjia and the bottleneck in the development of plant-based cosmetic raw materials.
The research institute follows the United Nations Convention on Biological Diversity and integrates multidisciplinary expertise such as plant chemistry, medicinal chemistry, ethnobotany, molecular biology, and dermatology based on in-depth research on plant sources. It focuses on the basic research of the application of Shennongjia's original characteristic plant resources, the formulation of active ingredient standards, and the development of pure beauty formula applications. Through continuous interdisciplinary integration, we have achievedEcological planting of rare plantsAndResearch and development field of big health technologyA unique and influential talent team has been formed. The research institute is conducting basic scientific research on the application of Shennongjia's characteristic rare plants in beauty raw materials, including research on traditional Chinese medicine, plant beauty raw materials, basic theories of cosmetics, efficacy evaluation of cosmetics, basic theories of traditional Chinese medicine, literature information, ecological planting of Shennongjia's characteristic plants, research on cosmetic raw material technology, achievement transfer and technology development, and formulation of technical quality standards; Professional technical services and consulting exchanges, research on industrial policy planning and layout, academic exchanges and seminars.
About Shennongjia Natural Beauty Ingredients Research Institute
3000+
Research on Rare Plants
20+
Doctoral expert team
Government enterprise joint construction
Research oriented enterprises
200+
Original cosmetic ingredients
Chinese ingredients
Committed to creating original Chinese ingredients
2000+Mu
Raw material planting base
ABOUT US
Shennongjia Raw Material Planting Base
SHENNONGJIA RAW MATERIAL PLANTING BASE
In order to carry out research on the application of rare plants in the field of beauty in Shennongjia, in accordance with the United Nations Convention on Biological Diversity, we will make rational use of rare plant resources in Shennongjia, strengthen biodiversity protection, and build a traceable system from planting to products. Relying on the unique natural environment and vertical climate zone, Shennongjia Natural Beauty Ingredients Research Institute has established multiple facilities in the 1200-2000 meter altitude area of ShennongjiaPlanting base imitating wild plant materials

The purpose of carrying out simulated wild ecological planting is to reduce pesticide residues and human intervention, ensuring the content of active ingredients such as polysaccharides and flavonoidsSignificantly higher thanConventional planting‌ Directly improve the stability of product efficacy. At the same time, the full process of visual traceability from harvesting, initial processing to testing can reduce product quality risks by more than 60%, enhance consumer trust, and establish brand differentiationCompetitive advantage‌

There are multiple planting bases including Shennong Chrysanthemum, Seven Leaf One Branch Flower, Shennong Xianzao (Ge Xian Mi), tea, mugwort, Shennong Silymar, and bee breeding bases, with a total planting area of2000 acres
Doctoral expert research team
EXPERTS GROUP
Dr. Zhu Baofu
Dean of the Research Institute
Chief R&D Scientist
PhD in Organic Chemistry from Sun Yat sen University
Master of Medicinal Chemistry and Medicine from Guangdong Pharmaceutical University
Youth Member of the Microchemical Technology Professional Committee of the Chinese Chemical Society
Research direction: Extraction, separation, and application of natural active ingredients
Dr. Zhao Haishan
Efficiency evaluation expert
Scientists test silver and small fish in water
PhD in Traditional Chinese Medicine Chemistry, School of Pharmacy, Jinan University
Postdoctoral fellow at the Institute of Biomedical Research, Guangdong University of Technology
Associate Researcher at Guangdong Provincial People's Hospital
Research direction: Safety evaluation and testing technology for cosmetics;
Dr. Mo Kaiju
Technical experts
PhD in Agricultural Product Processing and Storage Engineering
Professor of Biological Sciences at Hubei University for Nationalities
Graduated from Huazhong Agricultural University
Research direction: Application of plant polysaccharides in cosmetics;
Professor Pan Yufang
Technical Advisor
Professor at Guangdong Pharmaceutical University
Member of the Cosmetics Safety Expert Committee
Pioneers of Cosmetics Science and Technology at Guangdong Pharmaceutical University
Research direction: Extraction, Separation, and Application of Active Substances in Traditional Chinese Medicine;
Dr. Liu Yanfeng
Technical experts
Member of the National Biochemistry and Molecular Biology Teaching Committee
PhD in Pharmacy from Shenyang Pharmaceutical University
Director of the Biology Experimental Center at Shenyang Pharmaceutical University
Research direction: Fermentation and Microbial Diversity;
Dr. Cheng Chao
Technical experts
PhD in Video Science from Huazhong Agricultural University
Professor of Biological Sciences at Hubei University for Nationalities
Published over 100 academic papers
Research direction: Application of plant protein in cosmetics;
Shennongjia characteristic raw materials
Shennongjia characteristic raw materials
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